Lesson
20

Why Storytelling and Public Speaking the most powerful tool to create results?

Success Problem

About 15 years ago I was a young soldier, serving in the Israeli navy. After spending a weekend at my grandparent’s house in the city of Nazareth, I was waiting at the bus station to travel back home to Tel Aviv. An old lady from a different community was sitting next to me and just like that, we started talking. Although we were neighbors, I knew very little about her culture and language. We talked for a few moments until the bus arrived. And right before I got on the bus, the old lady asked me to stay. “Let's talk a little longer,” she said, and I decided to stay and wait for the next bus, Later on that evening when I arrived home I watched the news and saw that the bus that I was supposed to go on had been bombed during a terrorist attack. That day I realized that the voices of peace are not being heard in our news, but they can be heard if we simply listen. You see, a small conversation between two women had the power to save our lives. While the world heard the news, they heard a story about those who died, I heard a story about those who are living. This experience paved my desire to seek out and share the untold stories. In my work, I am a communication skills trainer and storytelling coach. For the last 15 years, I have made it my mission to guide and inspire agents of change; managers and organizational leaders and help them to make better results.

Impact

Storytelling is a strategic tool to: 1. Deliver any idea or message so that you can create the results and the impact you desire. 2. One sure way to synchronize hearts and minds and create a human connection. 3. A valuable organizational tool to bring people, and teams together.

Recommendation

When is the next time you will need to deliver an idea? When was the last time you had to present a presentation for your team or senior colleagues? When were you have to introduce yourself? Or when you had to convince someone to do or to think something, when a lot was at stake? Next time, try to use a story :)

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